Design361

Logos are one of the trickiest things to get right in the graphic design world. It takes almost zero talent to make a logo — virtually anyone can do it. However, making a good logo requires a lot of insight, artistic skill, and patience. Too often we see designers falling into the trap of rushing into a logo design project and coming up with ideas that are so overused that they’re downright cringe-worthy. Today we’re going to take a look at five logo trends that fit this description. Read on to see if any of your go-to techniques are on the list (and make a mental note to avoid them in the future!) Who Cares About Being Unique? Before we jump into some of the logo ideas that you might want to watch out for, let’s address the question of exactly why you should be aware of and perhaps avoid logo ideas that have become a cliché. The answer here cuts at the very core of why logos exist. From a branding perspective, a logo is in many ways the face of your company. When someone t...

10 Graphic Design Hacks that'll Make You a PRO Designer Overnight! 1. Pair Contrasting Fonts Which fonts look good together & which ones don’t? Pairing fonts is one of the most common areas that stumps people who are starting out with graphic design. A great rule of thumb is to choose fonts with high contrast. This will help the fonts balance each other out while still creating a feature in your design. In this example, the font Sifonn was used for the word "Hawaii" and the font Arvo for the supporting text: The contrast between the 2 typefaces has been increased by making the size of the title significantly larger & using a bright color to complement the background ocean image. 2. Match Colors Within Your Designs Creating color harmony is one of the most effective ways to make your designs stand out. One way to create harmony is to match the colors you use for your graphic elements -- such as fonts or text holders -- with a background imag...

Graphic design was once limited to beautifying a document, a website, or an object for promotions and marketing. However, the advancement in web and mobile technology has created a useful tool for communicating messages productively to an audience. It can include a banner, logo design , slogan , front end of an online store, flyer, brochure, or anything that starts with an idea and extends to the artwork, geometrical shapes, signs, symbols, and font. Among various factors, the font has got a significant role in graphic design as it speaks on behalf of the entire composition. Professionals have an eye for detail, that is why they know the importance of using a perfect type of font with a suitable size and formatting style. Designers have individually defined a set of typography rules for utilising certain font types after thoroughly reviewing the project and planning the first draft. In this post, I have tried to elaborate various factors to consider while selecting a fo...